For companies

Anonymized, consent-driven mobility data

Ecoify was intentionally designed with a two-sided model: individuals get a free app, while companies pay for aggregated insights to fuel sustainability and planning decisions.

Key customer segments
  • Data-hungry corporations – ride-sharing, delivery, public transport companies optimizing fleet placement.
  • Employers – organizations like Microsoft or Google tracking employee commute patterns to lower emissions.
  • Utilities & energy providers – linking mobility and home energy demand to better manage the grid.
Value proposition
  • A single, normalized stream of user-consented carbon and mobility data.
  • Insights into where and when people move, and how “green” those journeys are.
  • Ability to sponsor tree-planting or rewards for greener behavior and measure impact.

Business model

Leaning into a data-driven revenue stream

The app remains free to consumers; most revenue comes from companies purchasing aggregated insights and sponsoring offset programs.

Component Details
Key partners Mobility companies (Uber, Lyft, bus operators), utilities, large employers, climate NGOs, cloud providers (e.g., AWS).
Revenue streams Subscription access to dashboards & APIs; custom analytics; sponsored challenges and rewards for users.
Cost structure App development, data engineering, cloud hosting, rewards budget for user incentives, tree-planting partners.
Distribution Mobile app stores for users; direct sales & partnerships with enterprises for B2B data products.

Use cases

How partners can leverage Ecoify data

  • Fleet optimization. Ride-share and logistics companies can align drivers with high-demand, high-emission routes and propose greener alternatives.
  • Employee commute programs. Employers can incentivize low-carbon commuting and measure progress towards carbon-neutral commitments.
  • Energy demand planning. Utilities can forecast demand based on aggregated mobility patterns and time-of-day usage.
Privacy & trust

Privacy-first by design

  • Data is aggregated and anonymized before being shared.
  • Users can opt-in or opt-out at any time.
  • Access for companies is gated via contracts and audited dashboards, not raw user-level exports.